Innovative design is my passion. Creative solutions are my obsession. I am constantly searching
for opportunities to expand my skill and knowledge base; to grow as a designer as well as an individual

 
g
h
s
d
a
 
SnoLoha
<< PREVIOUS PROJECT  
NEXT PROJECT >>

A note from Rod Call, Purveyor & Explorer of the SnoLoha lifestyle:
"We were trying to go for something that was laid-back and fun, yet professional and classy…and at the same time incorporated the elements that make up Snoloha (the varying climates and activities that make up this lifestyle we all enjoy). That was not an easy task. Joe nailed it with his “layered” idea. After all, there are a number of layers to Snoloha. So moving forward we can switch out images in order to fully capture the essence of Snoloha. The branding will not be static and boring…the logo will always be the same of course, as will the overall look and feel…but the ability to change up imagery is very cool."

SnoLoha

SnoLoha [sno - loh - hah], n.
A lifestyle shared by those who live, play, travel, vacation, relax, or simply enjoy life somewhere between the islands and the arctic.

It all began on a long commute to work from Traverse City to Petoskey (Michigan) one early morning in March of 2003, Rod Call drove by the sign that he had driven passed and read countless times before, 45th Parallel Halfway between the Equator and the North Pole. However, this time was different. This time something changed. This time there was an idea, an inspiration.

Above are my recent additions to the SnoLoha collection. Be sure to CLICK HERE and purchase lots of them.

 
<< PREVIOUS PROJECT  
NEXT PROJECT >>

 

© 2008 Joseph Gabry

 
133 N. Blair Avenue
Royal Oak, MI 48067
jgabry@hotmail.com
f a e